Michelle BLACK
A creative and detail-oriented specialist with 9 years of professional graphic/visual design experience, possessing expertise in several areas including solving UX (user experience) issues with navigating through web site/apps, designing user-friendly kiosk/signage for users, creating branding/corporate identity, designing corporate marketing collateral/retail promotion products, responsible for creating the visual design from concept sketch to completion. Increasing levels of responsibility involving strategic targeting, corporate design consistency, complex project management, and production quality control. I’ve learned the vital impact of content and visual design for users to stay focused and engaged, and user accessibility tactics to provide more inclusive service for all users.
Lastly, I’m very excellent at solving UX/UI pain point problems, user research, usability testing, communicating with programmers/engineers, and explaining technical jargon to consumers in simplified terms. My design goal is to create a user-friendly, robust design that creates smooth interaction for all users.
Currently, I’ve been working as a freelance designer for UX design or Digital design projects.